the future of reading, Amazon.com’s then and now statements

I learned what I know about greasemonkey and an awful lot about accessibility by reading Mark Pilgrim’s Dive Into Accessibility and Dive Into Greasemonkey. He has a blog at DiveIntoMark, of course, which I sometimes read. Today I was directed there by David Weinberger to the post called The Future of Reading. As David points out Mark’s post is not just a cheeky then and now juxtaposition of some of the things Jeff Bezos has said, it’s also “the story of the coming change in norms. And a change in norms rewrites all the stories leading up to it.” How are you feeling about your digital rights, and the content in your libraries?

nownow.com/nownow answers by email… NOW

I am intrigued by nownow.com, Amazon’s answers-like service that allows you to ask questions via your phone [or other web enabled device] and they’ll email you back three answers, fast. Looks like the answers come from people working for mturk.com and, if I’m not mistaken these answers generally take a minute or two and answerers get paid a few cents. The answers I’ve seen are your standard concise copy/paste web answers, they seem pretty good for factual type questions. Here are some examples

Is faceted indexing the future of social tagging?
What fast birds start with the letter A?
Where is the closest public bathroom to 3 Hanover Square NY NY 10004….um like NOW!

At some level it’s like being able to email someone to have them do a web search for you, I bet it becomes very popular and I’m curious to see how it fits in with Amazon’s other qanda product, Askville.

Contrast this to library email reference. In this example (which coincidentally came in to my inbox this week for an unrelated reason) where someone is trying to remember a book from their childhood (which, as we know, is a really typical reference query). The librarian, while excruciatingly thorough with the resources, does the standard librarian thing and teaches as he or she tries to answer the question. For an opening line to a response to a “what’s this book” question, this one is sort of…. daunting?

Fiction is usually cataloged by author and title, not by subject or plot line, which makes identifying books by their plot an often difficult endeavor. One of the best ways to find books for which you know only the plot is to ask other knowledgeable and well-read people for help. There are several resources you can consult to do this.

The answer is amazing if, like librarians, you look up books for people as your job. However, telling someone to subscribe to a listserv just to answer a “what’s this book” question seems a bit like overkill. Telling them to ask knowledgeable people seems to pave the way for the response “isn’t that what I just did?” In any case, names have been removed and this is not a “tut tut” post, just an interesting observation on the divergence of serious ref and ready ref.

askville, questiontown, referenceland, infoworld

Amazon.com is getting into the community Q & A game with their new website AskVille. It’s in limited beta right now, but feel free to IM me (US and Canada only) and I’ll be happy to spot you an invite. My first impressions? Slick and pastellish with some neat features, but seems like it’s going to go more in the Yahoo Answers direction [high noise, low signal] than any other more authoritative AskA sites. I’ve asked a question and answered a question, but so far I’m not feeling real compelled to go back.