Why should libraries be socially networking?

For some reason, writing the talk about tech support in libraries has been making me think about libraries on social networks again. Maybe it’s the little push of friends I get on Facebook after I give a talk to a new group of people. Maybe it’s because I had to explain yet again that I think it’s worth powering through bad design and usability in order to have presence in a place where your users are or might be. Maybe it’s because social software seems like a free and easy way to give your library a human face on the larger Internet. Maybe it’s because after being at SXSW I just see social software as the default way to be on the web and so libraries that are moving forward with blogging and other web tools may as well expand into using social tools as well. This has nothing to do with 2.0 anything, although I guess you could see it that way.

So, to that end, I’m making a small list of ways that I think libraries and librarians can use thse tools to further the existing missions of their institutions. It’s nothing new, but I’ve been pondering it lately and I think specifics, and links to examples can he helpful. Feel free to add more in the comments.

  • Get your library a Flickr account. These accounts are now nearly free through a collaboration between Flickr and TechSoup. TechSoup has an article about how nonprofits can use Flickr. My advice: free image hosting and easy image uploading for staff. Consider uploading some historical photos that you can share with the people in you community. Check out what the Library of Congress has been doing and how much tagging and commenting is happening on their photos. It’s like a Letters to the Editor section for you archival photos. I use this photo quite a lot on my photoshop class, teaching people how to edit pictures.
  • Anyone can get an account on Facebook. Facebook now has the ability for businesses and organizations to create “pages” (as opposed to profiles) where you can put information about your organization. You can see a few library pages here: NASA Glenn Technical Library, Iowa City Public Library, The National Library of Scotland. You can click here to create your own organization page. For people who are already on Facebook, which includes a huge percentage of high school and college age people, they can become “fan” of your organization which means they will get your updates. If you already have a blog, you can set your Facebook page to automatically read and republish your RSS feed inside Facebook. I do this with my personal blog so people who are my friends on Facebook can read my blog updates. The same way Google really let us get information out of the web, people are searching their networks on Facebook sometimes before Google.
  • If you’re a librarian, think about getting on Twitter. You can read this post for background information about Twitter or this Library Journal article for more information about messaging services generally. This is not so much, as I see it, to communicate with patrons but to do two things. 1. create a short pithy easy to update RSS feed of news or information or links that you can repurpose to put on your blog, website, Facebook profile or elsewhere. 2. communicate with librarians who are on twitter in droves. When I was creating my talk I asked a question, literally hurled it out there into the aether, and got back seven or either useful responses within about an hour. That’s ready reference.
  • Added later: think about a 23 Things type project. Vermont is doing this. It’s an easy way to give staff a casual fun exposture to a lot of social tools and let them see for themselves what they’re good for. Offer continuing ed credits or other fun incentives. The set-up costs and investments are nearly nothing and the ongoing investment is mostly time. One of the things I hear all the time is that staff are interested in new technologies generally but lack the time to explore and so get technostressed because they feel that they’re jumping in to some very public online activities without feeling competent in what they’re doing or what they’re there for. a 23 Things project can help that immensely.

The reason I think it’s important to show good examples and best paractices is because we’re still dealing with libraries like Mishawaka Library which thinks that blocking social software sites in their library because they can’t manage unruly teens is some sort of solution to a problem. I’m not saying there aren’t problems surrounding public computer and internet use in libraries generally, maybe there are even sometimes problems with teens, but really responding to the problem by blocking wide swaths of the Internet is not really going to help anyone understand the problem better. It just makes libraries look hostile and librarians look reactive. I’m sure there’s a larger post here about dealing with teens + comptuers + internet + understaffing + the fear factor of unknown online socializing, but I feel that it’s all of our responsbility as online community members of various stripes, to provide positive examples of social software online. This is mine.

two links from the internet and one from my life

  • BOFH stands for Bastard Operator From Hell. This entry is about vampire librarians, or something.
  • Can architects save librarians from the Internet? Slashdot talking about Slate.
  • ListenUpVermont, a project to get participating Vermont libraries together to be able to lend digital audiobooks to their patrons is going live this week. I’d love to say this was my doing but mostly I’ve just consulted with a local non-automated library about how they can make this work for them. This is the result of an informal (possibly formalized now) consortium of Vermont libraries from all over the state lending titles via Overdrive. In just browsing the collection I’m sort of surprised at how many titles can be burned to CD (and transferred to ipods) I was expecting less. Big congrats to Stephanie Chase from the Stowe Free Library for getting this project going.

Fishy behavior with trust money at BPL

So after Bernie Margolis has his contract “un-renewed” the mayor of Boston is looking at seizing control of the moneys that make up the Boston Public Library’s trusts. This means that to spend money from the BPL trusts, the library has to get approval for each specific expenditure from City Hall. Margolis, still at work and annoyed at his ouster has ordered his staff to not send overdue fines collected to the city as was the usual procedure. It’s not totally clear from the article what the ordering of events is. At least one donor is thinking of asking for her money back.

Under current practice, the library trustees approve formation of the trust funds and transfer custody of the funds to City Hall. City Hall then forwards trust proceeds – dividends and other returns on investments – in a lump sum annually to the library.

Library trustees decide what to spend the money on, in accordance with donors’ instructions, and library staff members cut the checks. Library staff members also reconcile the books and file annual reports and tax returns for the board of trustees, which is operated as an independent, nonprofit corporation.

Signori, the city’s collector-treasurer, said her office will no longer be giving the library lump sums. Instead, she said, the trustees will now have to submit invoices to City Hall for processing and payment. If Signori or her staff members believe the expenses do not match donors’ intent or if there is another problem, she says she will raise an issue with trustees.

[thanks kate]

Keeping current, working with websites

One of my favorite things about writing for Computers in Libraries is that I now get a subscription to the magazine. All the blogs and RSS feeds and tweets in the world are really no match for being able to read “how to” stories from people working in totally different libraries than me. I feel like I pretty much get the issues involved with running rural, pre-OPAC, barely-online libraries and I hope I do a decent job showcasing them here to at least give people an idea of what’s involved and what’s at stake. However, I have never worked in a library with a self checkout system or a DVD service machine, or even a digital audiobook collection (though we’re working on one!). It’s a bit of a shame that most of CiL’s articles are locked behind a subscriber wall, but here’s a decent article about a library that is almost local to me and their experiences with their first self-checkout system.

My contract with CiL allows me to self-publish after ninety days which is what I intend to do if I remember. My first column/department about web stats came out in January and my most recent one about open source software will be out next month. In the meantime here is a tip I wish I’d known sooner… I recently set up one of my libraries with a tiny website for free. Dreamhost.com offers free webspace to qualifying nonprofits. This is real webspace with one-click installs for things like Mediawiki and WordPress. If you have a 501c3 exemption letter and a little bit of patience, take a look at their wiki to get the rest of the details. A little more information is available on the Drupal site. I know people have had good and bad experiences with Dreamhost, but sometimes selling people on trying something new — and for my library a website was definitely something new — is all about removing as many barriers as possible and letting them see the utility in it themselves. If you’ve been waffling about webspace, or webspace costs, try it out. I have no affiliation to Dreamhost, for what it’s worth.