Accessibility help you share more, share better.

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Title slide: Accesibility helps you share more, share better, with the URL for this talk on it librarian.net/talks/morebetter

Hello, thanks for having me. Here's a URL where you can find the notes and slides for my talk. I'll be touching on a lot of things and I'm aware they won't all be useful or relevant to everyone. If you want to learn more about a specific thing, you'll find a link on the list.

Title: Not an expert! Subtitle: just a librarian. Bulleted list: Teaching tech for twenty-five years; Problem-solving for access issues; Good at researching solutions; Learn through listening/observing

I'm Jessamyn West and I've been a technology educator in library settings for 25 years. I tend to talk about what I know which means not a lot of Tiktok in this presentation though I have been learning how to use some of their tools. My vision is good but not improving, my hearing is okay but I have some auditory issues, my fine motor skills are pretty good. I manage a lot of anxiety. I'm of the opinion that there's a place for people of all levels of ability in accessibility work but I'm more of an accessibility advocate in library settings.

Title: Experts like Marian. Subtitle: lived experience is important. Bulleted list: Pre- and post-event evaluations; If people work for you, pay them. Social media read-alongs. Everyone won't agree. That's okay. Image of an older white woman smiling into the camera looking over the top of her ipad.

This is my friend Marian. She is deaf, or deaf enough to need two powerful hearing aids. She is retired but is spending her retirement time harassing people to make things more accessible for hearing impaired people. She's good company. It's really important to listen to the communities of people who you are trying to improve access for. They won't always agree on what to do, but they can give you feedback on how they experience things. And if they're helping you do your work, find a way to compensate them for their time and efforts.

Title: Your local community and online communities. Images are one tweet by Domonich Evans listed on links page and a screenshot of Rikki Poynter and James Rath's YouTube channels

"Nothing about us without us" is a political slogan that the disability rights movement used around the time the ADA was being discussed, debated and finally passed in 1990. 1990!! If you haven't yet made inroads with disability communities within your community, you can also acquaint yourself with communities online. Dominick and his FilmDis discussions are one way I pay attention to representations of disabled people in mainstream media. Recommended. This is one example, there are many. I also follow Rikki and James on YouTube as well as The Tommy Edison experience. (links on the page)

Title Card: SOCIAL MODEL

A few words about the social model of disability.

Quotation: Society disables people, through designing everything to meet the needs of the majority of people who are not disabled. — Social Model of Disability

The old model of disability was, briefly put: disabled people had medical problems, so these problems would have medical solutions so that people with disabilities could "fit in" or otherwise access a world that was built primarily for able-bodied people, ergo the disabled person is the problem to be solved. The social model identifies society as the cause of "disability" including attitudes of people, physical barriers made by people, and information/communication barriers. People with impairments (visual, cognitive, auditory, others) become disabled by society. I'll be talking about communication barriers but it's worth understanding them as part of a larger issue of inclusion.

Quotation: 80% of television viewers used closed captions for reasons other than hearing loss... closed captions benefit many more than just those who require them for accessibility. — Ofcom (UK, 2006)

Looking at design and access issues as helping wide swaths of people can sometimes help with buy-in. Curb cuts built with wheelchair users in mind can also be helpful for people with baby strollers, or difficulty navigating steps. Similarly captions help lots of kinds of people. How do you know captions are taking off? When you see marketers using them in their Instagram ads/reels. People are using social media with sound off but you still want to sell them things.

Title Card: MOVIES

So today's all about video so I'm going to talk about accessibility and some tools for captioning and subtitling.

Title: Captions vs Subtitles. Image of a man playing guitar with the caption 'singing like' and then in brackets [music]. Bulleted list: Captions (open or closed) assume the viewers can't hear. They are a transcription, with descriptive text. Subtitles assume the viewer doesn't speak the language. They are a translation.

One vocabulary note... (this is my friend Phil playing guitar and you can see the caption where he's just playing music). Tools that do EACH of these things can be helpful but the words are not really interchangeable in all circumstances.

Title: described audio/Audio Description. Bulleted list: On networks and (after a lawsuit) Netflix; Thousands of movies and tv shows; Requires training to do well. Image is showing where to turn on audio description on Netflix.

First off, I want to mention described audio which is a secondary track added to visual material that tells what is happening on screen, movements, facial expressions, change of scenery. (anecdote about watching Olympics) There is a lot of online content with described audio tracks. This is not quite the same as Verbal Description which might accompany an art exhibit or other visual non-motion media.

Title: YouTube captions are Editable. Subtitle: sdudio.youtube.com. Screenshot of YouTube studio's caption editing suite.

In terms of captions, YouTube can auto-generate captions which are of decent quality, but then you can go in and make edits, correct spellings and other parts of the transcript. This is good because, for example, YouTube's caption generator never knows how to spell my name even though it's right there in my username.

Title: Chrome: auto-generate captions for slides. Screenshot of Google Slides with a menu open showing how you can toggle captions on.

If you use Chrome there is a great feature which will allow you to provide captions as you deliver a Google Slides presentation. This is also using "live captioning" which makes it sound like "a live person might be captioning this" but really it's the same old AI. And if you screen record your presentation the captions will be right there - open captions. I'll be honest I've messed around with this a little and had a hard time getting it to work but friends of mine swear by it.

Title: Zoom/Teams/Meet. Subtitle: You have options. Bulleted list: Live transcription available by request & soon for all (Zoom); Live captions for Teams is built in; Google Meet has captions & is beta-testing translation; No captions on Facetime (frown face). Image shows a zoom call between a cartoon gopher and a scenic nature photograph

As far as events like this, there are options, most of them good. Zoom is aspiring to have live transcription (again, it's the robot) on all free and paid levels by "fall 2021" but any group can request this feature early and I suggest that you do. Teams has captions built in. Google Meet not only has captions but they're beta testing translated captions meaning I could be speaking and if my Spanish-speaking colleague was in the meeting, they might see my words translated into Spanish. I have not tried this. Facetime has nothing. Speaking of mobile-tools, many of the things--browser plug-ins and some web-based tools--I am talking about rely on having a desktop or laptop computer and they don't all work on mobile.

Title: free tools for captions. Subtitle: online (amara) or offline (CADET). Image shows a card with Scientific American heading showing that they use the platform and have over 4K users. Bulleted list: Freemium versions of online tools; Can crowdsource captioning; Volunteer to help other projects

There are some great free captioning tools however, if you're not going the YouTube route. Amara is a great online tool where you can upload video and then have multiple people work on captions, you can even crowdsource captions for your videos like Scientific American does. It's free to use but if you want to keep your videos private and NOT have them available to the public, there's a fee-based version. WGBH, a locallish to me broadcaster has created an offline tool called CADET (Caption And Description Editing Tool) which is super powerful and straightforward to use. If you look at their videos on YouTube, ones that they've captioned, you can really tell the difference between user-generated captions and AI generated ones.

Screenshot from a movie I was watching called The Booksellers with a man in a suit talking to the camera with subtitles showing and a menu open on the top of it showing where to add a subtitle file

Or maybe you've got someone else's content and it doesn't have subtitles. .srt files are subtitle files that can be added to video content after the fact. You can add your own using the tools I've mentioned, or go find them on the open web using OpenSubtitles.com (or other sources - but that's a big one). There are HUGE fan communities that make sub files for things like English subs for anime originally in Japanese. Video players such as VLC will let you add a subtitle track to a video you've loaded. Here is a movie I just saw called The Booksellers. I found and added these subtitles (technically captions). You can also take content that has subtitles and rip the subtitles down to a text file to get an approximate transcript of video content. I do this a lot with CSPAN where maybe I want to know what happened but I don't want to watch a whole congressional hearing.

Screenshot of OpenCaptions.com showing a Humphrey Bogart movie's captions which are available.

This is also true for older movies that may have been produced without subtitles originally.

Title Card: SOCIAL MEDIA

Social media is where I see people fail to use accessibility tools in place where I think it would benefit them the most and where the barrier to entry is incredibly low.

three layered screen shots showing in red the places to add alt text in facebook, instagram and twitter

However, even though it's simple to type in alt text for an image, you have to FIND it first. Here is where to find a text entry box on three major social platforms. Two of these are even owned by the same company and they're still different! My links list has a few "how to" files which give advice on how to describe an image clearly and succinctly. Keep in mind that in an emotive space like social media your descriptions might be different from a more "just the facts" kind of space.

tweet with picture of boddy holly showing visible alt text 'Buddy Holly's glassses'

A few notes about alt text on twitter and other socials. You can't add it after the fact. It's illuminating to be able to see others' alt text, though this ability is not built in to any of the Twitter clients that I know of. You CAN use Greasemonkey (a browser add-on) and a plug-in for THAT (sounds technical but it's just clicking a few things to install which allows you to see who is using alt text (not enough people) and what they are saying. Here's an example where, when you mouse-over the image, you can see the user's alt text and their typo.

Title of the slide is 'keep in mind' with the rest: Audio content: provide transcripts;
Visual content: provide alt text;
Audiovisual content: provide captions and description if possible;
Remember: 'reduce motion,' be mindful of color contrast, watch out for tiny targets people have to click

...

Title Card: FINAL THOUGHTS

A few final thoughts about this.

screenshot from YouTube showing the text captions not quite lining up with the words on the screen. Title of the page: YouTube automatic captions: Acceptable, Improvable

As I mentioned before YouTube's automatic captions are okay-not-great, but now you know how you can make them better. And this is the general thrust of this talk "You can make this okay-not-great stuff better"

Bulleted list with the headline 'accessible everywhere' with the rest: Build it into your workflow. Build it into your discourse. Build it into your cost assessments. Build it into your evaluations of other products.
Build it into your judgments of other products.

I was surprised when I started working on just bringing accessibility into my library and my own practice how few people prioritized it. To me it's kind of an obvious no-brainer for anyone working on inclusion topics. To that end, I encourage you to...

Bulleted list with the heading 'beyond captions' with the rest: Reconsider travel.
Reconsider signage. Use conscious language. Consider cognitive and neurodivergent users. Aim for continuing education and continuing improvement.

And thinking more along those lines, when we're thinking about accessibility....

Image of S. R. Ranganathan and his fourth law of library science 'save the time of the reader

Obviously there are costs--time, money, effort--associated with this. However what we want to be doing is linking our users, patrons, viewers, potential customers, with content we want to share with them. Originally a statement addressing the open vs. closed stacks dilemma, this brief statement is an excellent summary of addressing accessibility needs. Ranganathan also said "The library is a growing organism" in that it should be changing and improving to meet the information needs of its service population. I thnk building accessibility into every part of our workflow is one great way to do this.

Slide with my contact information and a dumb meme that says 'feeling guilty about your kids watching too much tv? mute the volume and turn captions on, boom they're reading

Appreciate your time and attention, please feel free to get in touch.