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		<title>How to &#8220;Get More from the Web than Google Will Tell You&#8221;</title>
		<link>http://www.librarian.net/stax/2201/how-to-get-more-from-the-web-than-google-will-tell-you/</link>
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		<pubDate>Tue, 27 Nov 2007 17:03:37 +0000</pubDate>
		<dc:creator>jessamyn</dc:creator>
				<category><![CDATA[me!]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[cio]]></category>
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		<description><![CDATA[CIO, the companion website to CIO magazine, talked to me a few weeks ago about what people who only know how to search Google are missing out on, especially in a business/market research fashion. Here&#8217;s the article: Six Techniques to Get More from the Web than Google Will Tell You. I don&#8217;t talk about it [...]]]></description>
			<content:encoded><![CDATA[<p>CIO, the companion website to CIO magazine, talked to me a few weeks ago about what people who only know how to search Google are missing out on, especially in a business/market research fashion. Here&#8217;s the article: <a href="http://www.cio.com/article/print/156900">Six Techniques to Get More from the Web than Google Will Tell You</a>. </p>
<p>I don&#8217;t talk about it much lately, but when I was fresh out of library school I did some work doing market research and other miscellaneous stuff for a recruiter who worked a lot for Amazon.com and it was fascinating to look at the questions she&#8217;d ask to try to help them find the right person for the job. I had a sort of sideways approach to some of the topics we researched and that seemed to help her find good people. I like getting to talk to people about the importance of primary source material and the difference between going to a library&#8217;s list of good links on their website and talking to the librarian (in person or over IM) directly. I have mixed experiences talking to reporters but I was really happy with how Margaret Locher, an MLS holder herself, represented the things that Ann Cullen from Simmons and I told her.</p>
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